As You Like It is a non-toxic sex toy shop that is gender inclusive, body positive, sex positive, and environmentally conscious. Our sexual health shop that is wholly committed to being sustainable in our practices.

As You Like It also hosts and promotes an abundance of fun and educational workshops and events for the Northwest community.

For Every Body and Everybody!

Our Values

Women-owned with the earth (and you) in mind.

As You Like It is a sex and body-positive, eco-conscious, gender inclusive sex toy shop and educational center that honors the diverse desires and needs of the community. We encourage healthy and satisfying sex lives by offering a broad selection of sex toys, lube, classes, inspiring events, and so much more.

We are based in Eugene, Oregon. Our storefront is warm and tastefully decorated, with tall ceilings and windows that let in lots of  natural light making for a very welcoming space.

In an industry where transparency is not only lacking, but actively avoided, As You Like It strives to bring sexual health and consumer information to the forefront. We are wholly committed to being sustainable in our practices. We pride ourselves on not only providing quality products and service but also supporting other local businesses. We carry over 40 local and regional products. Our staff is open minded and well educated regarding issues of gender diversity and sexual health.

Owner, Kim Marks

Kim Marks, owner of As You Like It, is a cancer survivor who brings over 20 years of environmental and social justice activism to the table. When she launched As You Like It, her top goal was to bring environmentally conscious and body safe toys, as well as the knowledge behind WHY these values are so important, to a diverse consumer base.

What You'll Find in Our Store

Eco-sexuality, eco-consciousness, 100% non-toxic, body safe materials

As You Like It strives to be the leader in eco-sexuality! We realize that most gadgetry, by its nature, is not eco-friendly, but through wiser consumer choices, we can choose environmentally friendlier products that minimize our impacts on the biosphere.

By offering higher quality products that last longer than cheap plastic toys, we hope to minimize the “disposable” mentality. We offer many choices of rechargeable toys to keep toxic batteries out of our landfills. And we picked body-friendly products that are non-toxic to yourself and the environment and aren't tested on animals. By sourcing locally, most of our products have a low carbon footprint.

In addition to our non-toxic products, we use recycled paper and earth-conscious practices in our offices. To put our money where our mouths are, we actively contribute to non-profit campaigns in defense of the natural world and in support of our personal health.

As Annie Sprinkle & Elizabeth Stephens say: “We are eco-sexuals who have vowed to love, honor, and cherish the Earth, Sky and Sea until death brings us closer together forever.”

Gender & Sexuality Expression Inclusivity

We embrace and celebrate all sexualities, genders and gender expression. We feel that acceptance has a long way to go in the retail realm. As You Like It creates an environment that is inclusive of diverse sexualities and genders, as well as those who may feel out of place in other adult shops for a variety of reasons. We have thoughtfully sought out products that we believe will enhance the sex lives of folks from all parts of the sexual universe!

Sex Positivity

What does it mean to be sex positive? It means embracing our sexual selves for fulfilling, happy, healthy lives and celebrating exploration, curiosity, expression, mutuality, open communication, fulfilling relationships with our lovers and with ourselves. We want to help build our sexual vocabularies to broaden our ability to express our deepest desires and fantasies. Being sex positive means eliminating shame from the framework of our discussions and expressions of our sexuality. We live in a world where hypersexualization (and, ironically, sexual repression), objectification, homophobia and gender restriction remain the norm.

We also recognize that sex may not be a positive experience for those healing from sexual assault or trauma. As You Like It wishes to be a safe resource for those in recovery.

Body Positivity

We are amazonian, curvaceous, burly, lanky, voluptuous, rubenesque, androgynous, svelte, husky, rotund, long & lean, petite, waifish, portly, corpulent, angular, chesty, cherubic, bodacious, voluminous, diminutive, elfin… and we are beautiful. We know how convincing that critic inside can be when you’re looking in the mirror. We’re here to tell you that confidence is sexy, no matter your shape, size or ability. We offer products that will help you bust out your sexy with confidence and flair. We also strive to offer products that are adaptable to your level of physical ability. Everyone deserves good sex!

Social Awareness

Our relationship with our suppliers and manufacturers is just as important as the ones we build with our customers. We search out companies that create products with the health of the consumer and the environment in mind. We also consider their general business practices such as labor, location and participation in promoting sex-positivity.

Local Products First

One of our long-term goals is to feature mostly — if not all — domestically produced products.  By sourcing as much of our inventory from the greater Northwest region as possible, we support the local economy. Through media outreach, we search out products from small, local businesspeople to replace products that come from further away. We hire local people to work in the shop, and promote local artists, authors and performers with our workshops and events. We view our goals as evolutionary, and will always be updating products and sources as better choices become available.

Education and Activism

Our staff come to us with strong backgrounds in sex positive, environmental and community-related activism experiences. Staff education is ongoing and part of our commitment to excellent customer service. We share that knowledge with our customers to help them make the best choices and increase the value of their purchase. We participate in the larger sex-positive community, staying current with events, policies and the social impacts of healthy sex education. We offer fun and educational workshops to educate and advocate for positive change in our lives and community.

Customer Service

Our goal is to remove the awkwardness and uncertainty from shopping for your pleasure needs. Our staff is diverse and friendly and will happily answer your questions and requests for product recommendations based on personal experience. Human beings are on-hand during business hours to field your phone calls, and emails sent to [email protected] will be answered in 24-48 hours. Additionally, we offer Pleasure Parties for those wanting a more comfortable, at home experience. We have even added a Loyalty Program for our in-store shoppers to give back to our supportive community!


As You Like It wishes to participate in active conversation with our customers. We encourage product rating and reviews and welcome product feedback and suggestions for new items you may wish for us to carry. We also wish to be a valuable educational resource on healthy sex and relationships. Be sure to sign up for our online newsletter to be sent to your email inbox monthly, and don’t forget to follow our blog. We host workshops and events in the local Eugene area so that we can meet customers face-to-face.

What You Won't Find in Our Store

Phthalates: An inexpensive “plasticizer” used to soften harder plastics. Studies have linked it to kidney and liver damage, and disruption to the endocrine and reproductive systems. It is also environmentally toxic during production and degradation. Used in PVC and “jelly” toys. Also Known As: DEHP, DINP, DBP, DEP, DIP.

Amines: Ammonia compounds are used as foaming agents. They are listed as MEA, DEA, and TEA on ingredient labels.  

Ceteareth-6: The Cosmetic Ingredient Review (CIR) panel has placed a warning on this ingredient, insisting that it be excluded from products used on injured or damaged skin.

Mineral Oil: A petroleum derivative that is found in many moisturizers and causes severe allergic reactions.

Parabens: Methyl, Propyl, Butyl, and Ethyl — Widely used as cosmetic preservatives and antimicrobials, even though they are known to be toxic and a leading cause of contact dermatitis. In addition, methyl paraben combines benzoic acid with the methyl group of chemicals, which are highly toxic. These can appear on labels as p-hydroxybenzoate (or PHB) esters. Some studies have shown that parabens mimic estrogen in rodents. The chemicals also have been shown to stimulate growth of human breast-cancer cells in the lab. A University of Reading study, published in the January 2004 Journal of Applied Toxicology, found that 18 of 20 breast tumors studied contained significant concentrations of parabens.

Petrochemicals: Derived from petroleum, etrolatum, mineral oil, and paraffin.

Petrolatum: This is a very cheap jelly made from mineral oil that causes such skin problems as photosensitivity and interference with the body’s own natural moisturizing mechanism, which leads to dry skin and chapping. Oddly enough, this product often creates the very conditions it claims to alleviate!

Propylene Glycol: Ideally this ingredient is made up of a vegetable glycerin mixed with grain alcohol, both of which are natural. Usually however, it is a synthetic petrochemical mix used as a humectant, or substance that promotes moisture retention. In its synthetic form, it is known to cause allergic reactions, clogged pores, and blemishes.

Sulfates: Sodium lauryl and sodium laureth sulfate.

Synthetic Fragrances: Synthetic fragrances can contain as many as 200 ingredients. There is often no way of knowing what these chemicals are since the label simply states “Fragrance”, and these items do not have to list their chemical constituents. Recent research from EWG and the Campaign for Safe Cosmetics found an average of 14 chemicals in 17 name brand fragrance products, none of them listed on the label. Potential problems caused by these chemicals are headaches, dizziness, rashes, hyperpigmentation, coughing, and vomiting. Fragrances can contain hormone disruptors and are among the top 5 allergens in the world.

Triclosan & Triclocarban: Antimicrobial pesticides in liquid soap (triclosan) or soap bars (triclocarban), very toxic to the aquatic environment. often found as contaminants in people due to widespread use of antimicrobial cleaning products. Triclosan disrupts thyroid function and reproductive hormones. American Medical Association and the American Academy of Microbiology say that soap and water serves just as well to prevent spread of infections and reduce bacteria on the skin. Overuse may promote the development of bacterial resistance.

Ureas: These contain formaldehyde. On labels they will be described as diazolidinyl urea, imidazolidinyl urea, or DMDM hydantoin. These can cause contact dermatitis.

** If you notice any of these ingredients in our products please contact us at [email protected]

** If there are other ingredients you are concerned about please tell us. Research on the toxins in sexual products still needs to be done, we are doing our best to stay on top of the research so you don’t have to.

1 Comment

  1. […] As You Like It – queer owned, super eco-friendly, body and sex positive adult toy store serving up knowledge and acceptance like no other toy store around. The staff are committed to demystifying and destigmatizing sexual health and expression, they put acceptance not only at the forefront of their business, but in the storefront as well; offering a wide variety of sexual health and educational products as well as toys to aid you in your gender expression so you can love and be loved “as you like it.” For more information about the resources and products As You Like It has to offer be sure to check out their website and follow them on Facebook and YouTube for product reviews and sexy tips! […]

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